The Paychex Business Series with Gene Marks
Join host Gene Marks as he talks with real small business owners and other experts about today’s top issues, including the current COVID-19 pandemic, its impact on the workplace, employees, and the way we work.
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Listen to the latest episodes
How Marketing on Instagram Has Helped Ron Everline Grow, Scale, and Connect His Business
Ron “Boss” Everline’s company, Just Train, has over 1 million followers on Instagram. In this episode, Ron is talking with host Gene Marks about how he decided to focus on Instagram as the platform to market his business and build his brand, how he is using it to authentically build a following, how he has differentiated his company, how the platform has helped him connect to consumers, and more.
To get more tips on social media strategies, read our article 5 Minutes a Day to a Better Social Media Strategy.
For more great information on how to market your business, download our free guide Startup Guide: Market Your Business
Follow Ron "Boss" Everline on Instagram @justtrain
Pivoting Your Business (and Thriving) During COVID
With COVID-19 changing buying behavior, small businesses have had to pivot to meet customers where they are. In this episode, Gene Marks speaks with Leslie Pearce from Fiserv to discover what pivot is best for your business and e-commerce options for your customers.
Learn how businesses across the U.S. are pivoting to a new normal in our whitepaper SMBs & COVID-19: Peer Insights for Rebuilding and Recovery.
The Fiserv Back2Business program is accepting grant applications from minority-owned small businesses in Atlanta, Chicago, Milwaukee, New Jersey, New York, and soon to be Oakland. Qualifying businesses can receive up to $10,000 in COVID relief funds. Businesses can apply at aeoworks.com/Fiserv.
Congressman Blaine Luetkemeyer Talks Building the Economy and Supporting Small Businesses
Congressman Blaine Luetkemeyer is talking about important issues affecting small business owners. Hear as he discusses the proposed national minimum wage increase, how current unemployment benefits are impacting employees’ decisions to return to work, the importance of addressing the national debt, and more.
Interested in learning more about key topics impacting businesses? Read our article, Top 10 Regulatory Issues Facing Businesses in 2021.
Senator Cory Booker Provides Insights for Small Business Owners
U.S. Senator Cory Booker of New Jersey talks with host Gene Marks about some hot topics for small business owners. Hear what the senator has to say about the recent minimum wage increase, the focus on low- and moderate-income area businesses in the new stimulus bill, and potential bipartisan agreements that will benefit small business owners and the country as a whole.
Learn more about the recent stimulus bill by reading, “Nearly $900B Relief Act Becomes Law, Includes Funds for Second Round of Paycheck Protection Program Loans.”
How the Second Stimulus Bill is Providing Tax Benefits for All Businesses
With the new stimulus bill, businesses may be eligible to receive tax benefits – whether they have been impacted by COVID-19 or not. Listen in as Andy Gargana, Senior Federal Compliance Analyst at Paychex, and Gene Marks talk about deferred taxes, tax credit for the Families First Coronavirus Relief Act (FFCRA), tax benefits if you have lost money in 2020, 2019, or 2018, and more.
Learn more about the recent stimulus bill by reading, “Nearly $900B Relief Act Becomes Law, Includes Funds for Second Round of Paycheck Protection Program Loans.”
Everything You Need to Know About the Employee Retention Tax Credit (ERTC)
One of the changes to come out of the second stimulus bill is with the Employee Retention Tax Credit (ERTC). Hear everything you need to know about the ERTC from Stephen Dombroski, Senior Compliance Manager at Paychex, including what it is, who’s eligible, and how to claim.
Learn more about the recent stimulus bill by reading, “Nearly $900B Relief Act Becomes Law, Includes Funds for Second Round of Paycheck Protection Program Loans.”
How This New Round of Paycheck Protection Program (PPP) Loans is Helping Businesses in Underserved Areas
When you look back at the data from the last round of Paycheck Protection Program (PPP) loans, one thing stands out – many businesses in low- and moderate-income (LMI) areas were overlooked. In this episode, Thad Inge, Senior Manger of Government Relations, is talking about how this new round of PPP is putting a new focus on those businesses.
How the New Stimulus Bill is Helping Businesses in the Arts Industry
Hit hard by the COVID-19 pandemic, businesses in the arts industry have a new sense of hope coming. Part of the new Stimulus Bill, the Shuttered Venue Operator (SVO) Grant Program is dedicating $15 billion to help live venues. Hear what Thad Inge, Senior Manager of Government Relations at Paychex, has to say about the requirements of this new grant.
Learn more about the U.S. Small Business Administration’s Shuttered Venue Operator Grant Program.
Round Two of the Stimulus Bill and the Economic Injury Disaster Loans (EIDL) Are Getting Money Out to Businesses Quickly
In the most recent Stimulus Bill, $20 billion is set to fund the Economic Injury Disaster Loans (EIDL) and there are a few options for businesses. Find out what it means for your business as Gene Marks talks with Thad Inge, Senior Manager of Government Relations at Paychex.
To apply for an EIDL loan or grant, visit sba.gov.
A Second PPP is Here – Get the Facts and Guidance You Need
With the most recent Stimulus Bill comes another round of Paycheck Protection Program (PPP). In this episode, Gene Marks is talking with compliance expert at Paychex, Connor Mykins, about this new, more targeted program, including first time loans, second draws, required documentation, how you can spend the money, and loan forgiveness.